We are a 2023 SXSW Pitch Finalist. Read More here.
January 17, 2023

Alice Camera Selected as Finalists for 2023 SXSW Pitch

The company is to showcase the Alice Camera in the Entertainment, Media & Content category after raising $1.3 million from venture capitalists in 2022

January 18, 2023
Vishal Kumar
1 minute

LONDON, UNITED KINGDOM — 18TH JANUARY 2023 — Alice Camera, a novel AI camera for content creators, was selected as a finalist in the Entertainment, Media & Content category for the 15th annual SXSW Pitch (formerly SXSW Accelerator). 

SXSW Pitch is the marquee event of South by Southwest® (SXSW®) Conference & Festivals (March 10 - 19, 2023), where leading startups from around the world showcase some of the most impressive technology innovations to a panel of hand-picked judges and a live audience. Out of the 731 companies that applied to present at SXSW Pitch 2023, Alice Camera was selected among the 40 finalists spanning eight separate categories.

The two-day event will be held the first weekend of SXSW Conference & Festivals, Saturday, March 11 and Sunday, March 12, on the fourth floor of the Downtown Hilton Austin, Salon D/E. The event will then culminate with the 2023 SXSW Pitch Awards Ceremony on Sunday evening, March 12, where winning startups from each category and a Best in Show winner will be announced and honored in Salon H on the sixth floor of the Hilton Hotel. 

SXSW Pitch will feature finalists across the following 8 categories: Artificial Intelligence, Robotics & Voice, Enterprise & Smart Data, Entertainment, Media & Content, Food, Nutrition & Health, Future of Work, Innovative World Technologies, Metaverse & Web3, and Smart Cities, Transportation & Logistics. 

Alice Camera will present among four other companies in the Entertainment, Media & Content category on Saturday, March 11.

“We’re proud to be one of the few UK startups selected to pitch our breakthrough AI camera technology at SXSW. After two years of development and raising $1.3 million in funding we can’t wait to release the camera in 2023. 500 million creators and businesses generate income from their content. But, producing content that resonates and converts into sales is more competitive than ever. Many creators are handicapped by long, cumbersome transferring of files and content editing. Alice Camera frees them up with on-camera AI and modern software to turbocharge their production. Thanks to our backers, partners and investors for their support. Our funding will help us to expand the US market… and pitching in Austin is the perfect start!”… Quote from Vishal Kumar, CEO of Alice Camera.

“Since its beginning in 2009, SXSW Pitch has significantly helped shape the early-stage venture ecosystem and connected promising companies with the resources they need to thrive, giving promising companies the resources they need to succeed when it matters most,” said SXSW Pitch Event Producer Chris Valentine. “Of the 613 companies who have been selected as finalists since the competition’s inception, over 93 percent have gone on to secure funding and numerous have been acquired by the likes Google, British Telecom, Huffington Post, Apple, Live Nation, OpenTable, Meta, Michelin, Constant Contact, and Harmon. We’re excited to see this year’s impressive group of startups take to the stage and show us how their innovations will change the world.”

For more information about SXSW Pitch and to view the complete list of 2023 SXSW Pitch Finalists, visit the official press release.

About Alice Camera

Alice Camera is a novel AI mirrorless camera that attaches onto the back of a smartphone. By combining professional quality optics with AI-accelerated hardware and computational photography algorithms driven by deep learning the team is offering a device more suited to a fast-paced content lifestyle. Alice Camera’s USP is to leverage a proprietary AI pipeline on-device; instead of doing post-processing on a laptop, editing can all be done in real-time on the camera, drastically streamlining the content creation workflow. Read more about the company, its co-founders and their story. In 2021 the team raised a $235,000 grant from Innovate UK, the UK government’s innovation agency, and $200,000 from backers on Indiegogo to develop Alice Camera. The team was nominated by the Digital Catapult - the UK authority on advanced digital technologies - as one of the UK startups exhibiting the fastest growth in the past 12-18 months. Then, in 2022 the team secured $1,300,000 in venture capital funding from Ascension, Cur8 Capital and 7pc ventures. The camera is set to be released to pre-order customers in 2023.

About SXSW
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conferences and festivals that celebrate the convergence of tech, film and television, music, education, and culture. An essential destination for global professionals, the annual March event features sessions, music and comedy showcases, film screenings, exhibitions, professional development, and a variety of networking opportunities. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together. SXSW 2023 will take place March 10 - 19, 2023 in Austin. For more information, please visit sxsw.com. To register for the event, please visit sxsw.com/attend.

SXSW 2023 is sponsored by White Claw, Volkswagen, Porsche, Itaú Bank, and The Austin Chronicle.

Media Contact

Press Department

Alice Camera

E: team@alice.camera

Follow Alice Camera:

Learn more about Alice Camera on - https://alice.camera/

Twitter: @thealicecamera

Instagram: @thealicecamera

YouTube: The Alice Camera

Facebook: The Alice Camera

Thank you!

Vishal Kumar

Alice Camera
Our mission is to empower creators with a camera more suited for the next decade.
Photogram LTD
71-75 Shelton Street,
United Kingdom,