5 Huge Content Trends for 2023

Stay ahead of the curve in 2023 by incorporating these trends into your content strategy. And, don't be afraid to experiment and try new things – that's how you'll stay relevant and connect with your audience.

1. Vodcasting

Vodcasting, or video podcasting, is a hybrid of podcasting and video content. It's a great way to reach a wider audience and add visual elements to your audio content. 

2. Live streaming

Live streams offer authenticity and immediacy that pre-recorded content cannot match. Viewers feel like they are a part of the action and can interact with the content in real-time.

3. Short-form vertical video

With the fame of TikTok, Instagram Reels & YouTube Shorts are also on the rise. These platforms enable short-form vertical video content (15 secs - 1 min) perfect for quick, catchy content.

4. Photo and video editing on mobile devices

Smartphones video editing is becoming increasingly important. Creators and brands will transfer files on their phone or iPad more often and will edit content on-the-go with editing apps.

5. Professional Camera

While smartphones have made it easier for anyone to create video content, the best brands will invest in professional cameras to take their production to the next level.

Happy New Year to our community and followers! We're going to dive into these five trends in a bit more detail over the coming weeks. Are there any other trends you would add to this? Message us to see how the Alice Camera could hep turbocharge your video content in 2023.